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Privacy Policy

ROWE is committed to safeguarding the privacy of our website´s visitors. Please take the time to read the following policy carefully in order to understand how your personal data will be treated. ROWE reserves the right to vary or amend this policy from time to time without notice, so please be sure to check it on a regular basis.


1. Collection of information
The website can be visited and used without the User entering any personal information. Some parts of the website offering the download of information or services may require that Users input personal data to receive the services or access special areas, or register as a User with password protection. In these cases, ROWE points out for which purpose the data is raised as well as information on whether the data input is voluntary or mandatory for the usage of the services concerned.


2. Use of this information
ROWE saves and uses your personal data only for the specific purpose for which you intended i.e. agreed. The use of the personal data for any other purpose can only be effected when it is legal to do so. All of your personal data will be kept confidential and may be passed on to ROWE‘s employees or their agents only when it is necessary for the explicit purpose intended by the User. Please note that it may be necessary for ROWE to forward such information to third party service providers, both inside and outside the European Economic Area. However, ROWE uses its best endeavours to ensure that all involved entities protect your data adequately. Apart from said service providers, your data will not be given to any other third parties unless

  • you have expressed your consent in writing;
  • the information is necessary for the purpose of, or in connection with legal proceedings or in order to exercise or defend legal rights; or
  • ROWE is under legal obligation to do so.

Upon request, ROWE will provide you with information on the personal data collected and stored. ROWE will correct any inaccurate data upon your request. You may, at any time, revoke the agreement to the use and storage of personal data and ROWE will immediately delete the information upon receiving the revocation. In those cases where ROWE is obliged to store the data for a certain period of time, the data will be made inaccessible.


2.1 Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.
You can refuse the use of Google Analytics by clicking on the following link. An opt-out cookie will be set on the computer, which prevents the future collection of your data when visiting this website: Disable Google Analytics
Further information concerning the terms and conditions of use and data privacy can be found at www.google.com or at www.google.de. Please note that on this website, Google Analytics code is supplemented by “anonymizeIp” to ensure an anonymized collection of IP addresses (so called IP-masking).


2.2. Cookies
For providing better services to the customers, ROWE websites may use cookies. This technologie are objected to be used for selectively displaying best-matched pages to the customers and for obtaining static data of web visitors. However, the use of those technologies is refrained from the function to track down or identify individuals. Further, it is possible for every customer to willingly turn on/off the use of cookies on his/her browsers or even to set the browsers to give interactive alerts before cookies are being transferred. When the use of cookies is turned off on the browsers, ROWE website may be readable but limited in some services.